For years I’ve told you how I consider myself to be a lazy person. This doesn’t mean I’m not busy and it doesn’t mean I don’t work pretty hard. What it does mean is that I’m always looking for the easiest way to get from point A to point B.

If you would like to join me in my quest for becoming a lazy business owner here is one thing you need to do. You need to have a method for holding yourself accountable.

I know, you might want to push back on that. You might be saying to yourself, this is way too hard. If I don’t feel like doing something, I don’t want anyone nagging me.

That’s not what I’m talking about. Instead, I want you to have an accountability system that helps you stay on track with little effort. And, that’s what this week’s video is all about so, let’s get started.

Transcript

You know, for I’ve told you how I consider myself to be a really lazy person. This doesn’t mean I’m not busy, and it doesn’t mean I don’t work pretty hard. What it does mean is that I’m always looking for the easiest way to get from point A to point B.

If you would like to join me in my quest for becoming a lazy business owner, here is one thing you need to do. You need to have a method for holding yourself accountable.

I know, you might wanna push back on that. You might be saying to yourself, this is way too hard. If I don’t feel like doing something, I don’t want someone nagging me about it.

And that’s not what I’m talking about. Instead, I want you to have an accountability system that helps you stay on track with little effort. And, that’s what this week’s video is all about. So let’s get started.

First, let’s start off with the reason you and I both need to be held accountable. Making stuff work is hard. It’s not hard. It’s really hard. And if you wanna create something great, you’re gonna have to work really hard. And sometimes, in fact a lot of times, we get off on the wrong track, aren’t even aware we’re doing this. We often don’t have anyone who is really holding our feet to the fire. After all, your employees are never never never never never going to really tell you the truth. They are always gonna tell you what they think you wanna hear. You need an accountability partner or partners who are going to tell you the truth, and they don’t care.

Now you can hire an individual coach, or as I like to say, a thinking partner. That’s a great way to be held accountable. A good thinking partner can

  1. Help you clarify what it is you wanna do.
  2. Help you put together a plan, at Stage 2, we use what we call our Stage 2 Planning method, where we start off with what you wanna do, we dig down on why, we go back and look at what again, to make sure it’s the right thing. Then we figure out, who do we need on the team to make it be successful? And then finally, how do we get there?
  3. And a thinking partner is gonna help you stay on track, and create milestones to see if you’re being successful with what you expect.

Now here’s a problem with an individual thinking partner. If they’re any good, they’re really expensive.

And you may not have the funds to afford a really good thinking partner or coach. So you end up hiring somebody who isn’t as good as you would like them to be. And as a result, you don’t get the results you want. And then you say, well, our coaching didn’t work.

So you wanna try a different idea, if that’s you. So here’s an idea I would like you to try. I want you to try what Napoleon Hill of “Think and Grow Rich” calls a mastermind group. Not the type of mastermind group where you have 20 to 100 people in a room. One where there are no more than 11 in the room or on a video call.

So, I have one of the- In fact, I’ve had several groups like this over the years, but the one I really like to talk about a lot is one called the Mountain Group. We got together as a group when we were all 30 years old or so. It was about 10 of us got together, and we said, you know, we’re young, we’re growing our businesses, and there’s a lot of stuff that we don’t know. By being as a group, we could figure it out a lot better than if we do it by ourselves. Well that went on for years and years and years and years, and about 20 years, 21 years into this group, they kept heckering and heckering me, about selling my business. They said, you have a dumb business, it’s gonna go away on you, you have to sell it. Well the truth was, they were right. And I did sell my business. And I sold my business right at the right time, and my mastermind group was the purpose behind that. Without them, I may not have sold it. I might have sold it, but they made the decision a lot clearer, a lot easier, and they held me accountable, going through the process.

So with a mastermind group, what I like to call a peer-to-peer group, here’s what you get.

  1. You get honest feedback about your ideas. But before you get that honest feedback, you have to realize that trust needs to be built. After all, you’re not gonna spill the beans in front of your group unless you trust that they’re not gonna take advantage of you.
  2. But before trust is built, someone has to spill the beans, and the worst, the better. My experience with this group says, when someone raises their hand, and they tell you about all the terrible things that are going on, and they’re actually honest, you’re gonna start being honest about what’s going on in your life, because the truth is, all of us live in a mess a lot of times, and we need help trying to figure that mess out, and finding the path forward. Now when you do this, and when someone does this with you, what you want them to do is not tell you what they want you to do, but what they have done in similar situations themselves. Works a lot better.
  3. But you gotta put effort into your group. You’re only gonna get out what you put in, you’ve heard this a million times. So if the group meets once a month, you can’t go every three months. You’ve gotta be there once a month. You’ve gotta make that group a priority on your calendar. And it doesn’t get moved off unless you have a personal emergency. That doesn’t mean a client meeting, it doesn’t mean a sales call, it doesn’t mean a meeting in your company, it doesn’t mean designing a landing page or whatever you’re writing. It means that you go to that group call, and you show up at your group, and you do it every single month. Unless you have a personal emergency. And the truth is, once or twice a year, you may have to meet a meeting. But you wanna make that the last thing you, not the first thing you do.
  4. Your peer-to-peer is a relatively inexpensive way to get accountability, kept on track. It’s free, if you put it together yourself, except for the time you have to do. Or you could join a moderated group. So instead of paying three, four, $5,000 a month, you’ll likely pay something like $500 to $1,000 a month. A much better way to do that. And also moderated groups, they work well too. Now here’s something which I’ve been sort of hinting at, but I wanna be really specific about.
  5. The more vulnerable you are, the more value you get out of the group. So if you’re gonna be willing to spill your beans and be vulnerable, you’re gonna get value. If you pretend everything is good, and you never tell what’s really going on in your group, you’re never gonna be held accountable, because you’re not really telling the truth about what’s really going on. So be brave, be vulnerable. You’re really gonna find you get really rewarded for that.
  6. So, a peer-to-peer group is actually my favorite way to be held accountable. And it only happens with a great mastermind where
    • I respect the people in my group,
    • I know they have my best interest at heart.
    • When I get those two things, often I find, they often will see things I don’t see, and they’re able to tell it to me in a way that I’m willing to listen.
    • And, not like my employees, not like people who are trying to be nice to me, they’re actually gonna tell me the truth.

So do you have a group like this? If not, why not? Why don’t you let me know how you hold yourself accountable in the comments below. And if you’re interested in having a conversation with me about how you can put together a mastermind, CLICK on the button below, and set a time for us to talk.

Hey, this is Josh Patrick. You’re at the Sustainable Business. Thanks a lot for stopping by. I hope to see you back here really soon.

Topics: MasterMind, Video, Sustainable Business, thinking partner, honest feedback, being accountable, peer to peer, accountability system, hearing truth

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