I’ve done hundreds of mission statements for myself and clients. In the beginning my mission statements were too complicated, long and hard to understand. After years of not using mission statements because no one could understand them I finally got it right.
I found a way to write a mission statement that is easily used and integrated in everything you do.
In case you’re interested, the mission for AskJoshPatrick is to help private business owners create a sustainable business. If you want to learn how I came up with this mission statement, read on.
Let’s start with a definition of what has to be in a good mission statement.