Projects are funny things. You would think that all you need to do is identify the project and then start working on it.
There’s no doubt that you could do that. At the same time it might not be the way for you to get the best results. Here are some ideas that you might want to consider.
Start with a story about what you want to do.
If you take your project and make it into a story you’re going to make it easier for those who you want to be involved to understand what you’re trying to do. Let’s face it, we all like stories and if you can build one around your new project it’ll be easier for everyone to understand what it is you’re trying to do.
You might even want to make your story fictional. It’s easier for us to think about things that we could be doing if we don’t think we actually have to do it. And this is one of the main reasons we want to start with the story talking about what it is we want to do. Especially if the project happens to be a difficult one.
Put some color around the story with a strong and compelling why.